RACHEL DAUCé
Literally

Focused on idiomatic expressions, the Literally series aims at questionning the language and its subjectivity, and by extent our relation to others and to reality.

Very metaphorical by essence, idiomatic expressions distort the meaning of usual words to create a new signification. If some of them are widespread and have equivalents in several language, most of them are untranslatable and don’t mean anything to the persons outside the regional group of speakers.
The Literally series draws on the photographic language and the universal nature of images to give new meanings to these old idioms in order to make them tell a different story.

In colourful, multi-layered compositions, the photographer tackles various relevant modern topics and let ultimately the viewer come up with its own interpretation.

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